Tom's of Maine Tom's of Maine Luminous White Anticavity Toothpaste, Clean Mint

• NATURAL WHITENING: Tom's of Maine Luminous White whitening toothpaste uses clinically proven natural whitening technology to remove surface stains without damaging enamel.
• FREE FROM ARTIFICIAL SWEETENERS: Tom's toothpaste is proud to be derived from natural ingredients. There are no artificial flavors, colors, or preservatives.
• SMILE WITH TOMS: Whitens while being safe on enamel and safe for everyday use.
• CERTIFIED B CORP: Tom's of Maine meets the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose.
• GIVING FOR GOODNESS: We believe in giving back. Tom's of Maine donates 10% of our profits to charities committed to children's health, education and the environment. Employees donate 5% of paid time to causes they are passionate about in their communities. Thank you for supporting Tom's of Maine. 

Get whiter teeth in 2 weeks* with Tom's of Maine Luminous White-our most advanced whitening toothpaste ever! Luminous White toothpaste uses a clinically proven natural whitening technology to remove surface stains that is also safe on enamel and safe for everyday use. It's made with biodegradable or mineral derived ingredients, plus water and contains no artificial flavors, colors or preservatives. *by removing surface stains vs regular fluoride toothpaste 

Made in United States

Adults and children 2 years of age and older: Brush teeth thoroughly, preferably after each meal or at least twice a day, or as directed by a dentist or physician. Children 2 to 6 years: Use only a pea-sized amount and supervise child's brushing and rinsing (to minimize swallowing). Children under 2 years: Ask a dentist or physician.