Aveda Be Curly Shampoo

Gently cleanse your waves or curls and define them with a wheat protein and organic aloe blend that expands when hair is wet and retracts when hair is dry, taming frizz and increasing shine. Aveda's own pure-fume aroma with certified organic lemon, bergamot, orange and other pure flower and plant essences.

Made in United States

Massage into wet hair and scalp. Rinse. Follow with be curly conditioner or intensive detangling masque. ©AVEDA CORP.