Youphoria Yoga Towel 24 x 72 - Microfiber Non Slip Hot Yoga Mat Towel - Skidless Grip, Ultra Soft and Sweat Absorbent

Born in 2012, in Atlanta, GA, Youphoria Yoga, the sister brand of Youphoria Outdoors, is the brainchild of two longtime friends and yogis, Brendan and Sean, who, on a whim, quit their corporate jobs and cashed out their life savings to start their dream of owning their own business.

Frustrated with slipping in hot yoga, Brendan set out on a mission to develop a yoga towel that would keep him safe while practicing. After many trials, the two developed their infamous Hot Yoga Towel: comfortable, affordable, silicone-free, and most importantly effective at preventing slipping.

Now based in Portland, OR, Brendan and Sean have built a small team, all the while harnessing their passion into their products and providing the ultimate yoga experience. Youphoria Yoga continues their commitment to their customer, and remains focused on creating and designing Products for the Pursuit of Happiness.